About me

I’m Elinor Riftin, founder of On Track.

Over the years, I lived for seven years in Nigeria and seven years alternately in Uganda, not as a bystander but while living and working in the field. These years created a deep connection to the local people, nature, and places that are rarely visited.

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My connection to Uganda was born from a genuine love for the country and a deep understanding of what transforms a journey into a meaningful experience filled with emotion and lasting memories, rather than just a series of stops along the way.

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Every destination I take travelers to is a place I have personally visited, experienced, explored, and returned to time and again, out of true love for the place and a sincere desire to share it with others.

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I accompany travelers, groups, and organizations in planning tailor made journeys, built through deep listening, open dialogue, and careful attention to the small details that make the difference between a good trip and an unforgettable one.

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My professional background includes a BA in Economics, an MBA, and extensive experience in systems and budget management. This combination of business minded thinking, structure, and responsibility, together with a deep love for the region and its people, allows me to create journeys that are balanced, inspiring, safe, and thoughtfully designed.

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The experience and local connections I have gained over the years enable me to create authentic and profound journeys, offering experiences not found on standard routes, and ones that remain in the heart long after the journey ends.